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RF|Binder, a spin-off from Ruder Finn, was founded thirteen years ago on one core belief – digital technology would revolutionize public relations, just as television had transformed advertising fifty years before.
The like-minded group of senior executives who acted on that belief made a simple pledge to their clients – they promised an account structure in which senior account leaders worked exclusively on client work and an operating structure that maximized creativity and innovation.
Today, RF|Binder is independently owned and remains committed to those principles. We focus on high-interest, issue-rich client engagements where the flow of information, ideas and opinion influence decisions that are important to our clients, whether that decision involves a purchase, an investment, a vote, or a policy choice.
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