Charting the future of public relations

Aarti Shah

COO & Senior Editor

Aarti oversees several products within the Holmes Report's portfolio of editorial and events, including the Innovator 25 - North America, the Influence 100 and the Innovation Summit San Francisco, among others. She has leadership roles across the Holmes Report's global portfolio including for news, features and events. More recently, she has taken on additional responsibilities as the company's COO overseeing the company's budgetary and revenue generating initiatives. 

Prior to joining the Holmes Report, Aarti spent three years at the tech PR boutique March Communications working on clients across the US, Europe and Asia. This experience gives her invaluable perspective into the tumult the PR industry is now experiencing, especially when it comes to modernizing services/offerings against client demands. Before this, she spent three years as PRWeek’s West Coast bureau chief, leading the publication’s breaking news and coverage of the Silicon Valley PR scene.

As a journalist, she has also spent time covering military policy and affairs in Washington DC, as well as contributing features to Inc Magazine, Austin-American Statesman, North Carolina’s News & Observer, among other publications.