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Omnicom Merges Ketchum, Pleon to Create Global Powerhouse



Omnicom sister agencies Ketchum and Pleon have merged to create what is almost certainly a top five public relations agency globally and the market leader in Europe, the Middle East and Africa. The combined consultancy has more than 2,000 employees in 66 countries.
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Featured Story

Next Fifteen Mergers Bite and Inferno Communications
Bite CommunicaCtions and Inferno Communications, both wholly-owned companies of Next Fifteen Communications Group, will merge on 1 May 2009. The merger is designed to accelerate Bite’s growth and further enhance its position in the U.K. market.
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More Holmes Report Resources

See our latest Agency Report Cards

Our annual Agency Report Cards profile the leading public relations consulting firms in North America, EMEA and the Asia-Pacific.

These profiles are written by our editor Paul Holmes, based on interviews with the firms themselves, published information, a review of the firm’s work (where possible) and discussions with clients and other industry experts. They are designed to provide prospective clients and employees with some insights into the character, strengths and specialized capabilities of each firm.

Latest Agency Report Cards


Campaign of the Week

David’s Bridal Celebrates Finding Your “One Love”
Responding to the changing media climate and consumer preferences, David’s Bridal knew it had to get more involved in the online space as a way to reach potential customers.
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Save the Leopard Frog
At a time when it seems everyone has an environmental story to tell Cohn & Wolfe and Credit Valley Conservation were challenged with developing an integrated marketing campaign to raise awareness of the human impact on local flora and fauna.
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Mark Lives in IKEA
In an era in which brand reputations are increasingly in the hands of consumers, Ketchum convinced IKEA to take a calculated risk and turn over its brand for a week to a comedian/filmmaker, orchestrating the biggest marketing success in IKEA’s history.
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Agency of the Week

 

Racepoint to Assist Chemical Industry with Engagement Efforts
W2 Group, the global marketing services group led by Larry Weber, has been appointed agency of record for communications and advocacy by the American Chemistry Council, the industry association representing the leading companies in the business of chemistry.
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Kamer Named Director of Public Affairs at Glover Park
Larry Kamer, a veteran crisis communications specialist, has joined The Glover Park Group, one of the nation’s leading independent public affairs firms, as a managing director and director of public affairs.
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Climate Group Taps DKC for New York Climate Week
The Climate Group, a global nonprofit organization committed to facilitating the transition to a low-carbon economy, has retained DKC to handle strategy and media outreach for Climate Week NYC, to be held in September.
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MWW Receives Environmental Certification
MWW Group has received ISO 14001:2004 certification, the globally-recognized standard for environmental management systems focused on minimizing an organization’s environmental impact.
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Trevelino Keller Creates "Dine and Shoppe" Community
Trevelino/Keller Communications Group has launched the latest in a planned series of industry communities, Dine and Shoppe, a social media initiative designed to support restaurants and retailers in their local markets.
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PJ Public Relations Acquired by Technology Services Company
@aquila, a holding company consisting of leading organizations in technology and business-to-business services has acquired PJ, the New York-based public relations and marketing firm.
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Agency People News in Brief (June 29, 2009)
Pinnacle Worldwide has named David Marriott, CEO of Gogerty Marriott in Seattle, as its new chairman, plus new people in new roles at French/West/Vaughan and The Castle Group.
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More News...


Featured Story

Next Fifteen Mergers Bite and Inferno Communications
Bite CommunicaCtions and Inferno Communications, both wholly-owned companies of Next Fifteen Communications Group, will merge on 1 May 2009. The merger is designed to accelerate Bite’s growth and further enhance its position in the U.K. market.
Read it! ....

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New Tools Help Consumers Act How They Say They Will. Will They?

The-Death-of-Mainstream-Media Watch: Bad Week at WaPo

Quick Hits

The Insurance Industry's Epic PR Fail

Ouch!

Companies Need PR, and Increasingly PR Departments Don't Provide It

Society Needs Journalism, and Increasingly Newspapers Don't Provide It

The Corporate Website: Not Dead Yet

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Random Knowledge

Blogging Continues to Gain Ground Among Fortune 500

The Fortune 500 are farther along in their adoption of public-facing corporate blogs than previous data has suggested, according to a new research study, The Fortune 500 and Blogging: Slow and Steady.
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Other People's Ideas

Carmichael: The Value of CSR in a Crisis
At the same time CSR has become part of the business landscape, we have witnessed some of the biggest crises in corporate America’s history. How much has changed in the past 10 years? Has CSR had an impact on how companies respond during a crisis? In what way?
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