The 2017 SABRE Awards South Asia is now accepting entries ahead of the early deadline of 24 April.

The fifth SABRE Awards South Asia, again produced by the Holmes Report and PRCAI, will take place in Mumbai on 27 July. Once again, all SABRE Awards South Asia entries this year will automatically be entered into the SABRE Awards Asia-Pacific competition at no extra cost.

All of the relevant entry information and fees can be found here, along with the procedure for making online entries. Entries will be accepted beyond 24 April until 29 May upon payment of a late fee.

A jury of industry leaders will soon be announced. The judges session, which will take place in June, will be chaired by Holmes Report editor-in-chief Arun Sudhaman and PRCAI president Nitin Mantri.

"The SABRE Awards has become the most trusted awards in the Indian communications industry in the past five years," noted Mantri. "It has not only showcased the best that PR has to offer in India, but has also helped Indian firms establish footprints internationally with their creative campaigns."

"The PRCAI is committed to making the awards bigger and better and celebrate winning work across the country. We received over 600 entries last year and with the PRCAI conducting workshops beyond the metros, we hope to beat this figure with greater participation from regional firms this year." 

Last year's SABRE Awards South Asia saw Daughters of Mother India take top honours, along with major trophies for Godrej Industries Viacom18 Media Pvt Ltd.