- Reliability — Do I believe that your product or service will do what it says it will do, when I want it? This was Uber’s most significant differentiator from the traditional taxi experience, and the reason startups like Flywheel, Hailo, BlaBlaCar and Taxi Magic have gained traction.
- Quality — Do I receive the value or worth that I expect from your widget? Regardless of which ride-sharing service you use, the ride quality is most always better than a taxi.
- Friendliness — For service-based businesses, the human aspect is among the most important values. Ridesharing and on-demand services have transformed the riding experience into one of comfort and friendliness.
The SABRE Awards is the world's largest PR awards program, running across six continents. 2016 details now available.