Account News in Brief (March 13, 2006)
Charting the future of public relations
Holmes Report
CEO

Account News in Brief (March 13, 2006)

Hansen Gray & Company’s NAPPTour subsidiary, an event management, entertainment and television production company, has engaged B|W|R Public Relations to provide publicity support for the forthcoming North American Poker Tour.

Paul Holmes

LAS VEGAS—Hansen Gray & Company’s NAPPTour subsidiary, an event management, entertainment and television production company, has engaged B|W|R Public Relations to provide publicity support for the forthcoming North American Poker Tour.

NEW YORK—Ogilvy Public Relations Worldwide has been selected by Quintiles Transnational Corp., a global pharmaceutical services provider, to enhance its visibility in the pharmaceutical and biotechnology sectors. Ogilvy PR will work with Quintiles Transnational’s corporate communication team to enhance the company’s presence in the healthcare industry and increase awareness of its services and capabilities.

NEW YORK—RSC Equipment Rental, a provider of equipment rental services for the construction, industrial/petrochemical, manufacturing and governmental sectors in North America, has named Gibbs & Soell its public relations agency of record. Gibbs & Soell will support the communications and marketing staff at RSC, providing business and trade press media relations, strategic public relations counsel and broader marketing communications support. It will serve the client from Gibbs & Soell offices in New York and San Francisco.

LANCASTER, PA—Lime Street Studios PR and Principor Communications have been chosen by
Passfaces Corporation to communicate the security software company’s marketing and public affairs positions. Lime Street and Principor will help Passfaces introduce its recognition-based products and services and will communicate to policymakers and others how Passfaces’ unique strong authentication solution helps financial institutions comply with the Federal Financial Institutions Examination Council’s guidance on authentication in an internet banking environment.

CRANFORD, NJ—Socratic Solutions, a Miami-based supplemental education company that owns the Math Monkey Learning Center brand, has retained Jaffe Communications to raise awareness of its national franchise plan. 

NEW YORK—5W Public Relations has been named agency of record for the Pritkin Longevity Center & Spa. 5W will manage media relations and corporate communications for the resort, which is located in Aventura, Florida.

CHICAGO—Zapwater Communications has been retained by Koros, a high-end fashion boutique, and Dr. Rodger Wade Pielet, a certified plastic surgeon, to provide public and media relations counsel.

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