Account News in Brief (March 9, 2009)
Charting the future of public relations
Holmes Report

Account News in Brief (March 9, 2009)

Goodman Media International has added four new clients, plus new business successes for The Castle Group, Maroon PR, LVM, Wills & Associates, Solters & Digney, and RGM Communications.

Paul Holmes

NEW YORK—Goodman Media International has added four new clients, including Nabbr, for public relations support of the leading Gen Y online video network; American Library Association, for promotion of the 40th anniversary of the Coretta Scott King Awards; the World Science Festival, for promotion of the second annual Festival to be held in New York City in June; and Starmount Life Insurance Company, for publicity supporting the ongoing work of both Starmount and its sister company, AlwaysCare Benefits.


BOSTON—The Castle Group, an independent public relations, events management and incentive agency, has added new clients Salem Five Bank and Massachusetts College of Art and Design and renewed its contract with Massachusetts College Goal Sunday.


MARRIOTTSVILLE, MD—Maroon PR has added four clients, being retained as agency of record by the Constellation Energy Senior Players Championship; NBA veteran Adonal Foyle and The Kerosene Lamp Foundation, a foundation focused on refurbishing basketball courts and running academics and athletics camps in underserved communities; Geier Financial Group, a comprehensive financial services firm; and MNS Group, a full service information technology and management information systems company.


NEW YORK—LVM Group has been chosen to handle the public relations for vision42, a campaign to turn 42nd Street into an auto-free transit line running from the East River to the Hudson River. The project is another Internet-based project for LVM, which has expanded its social marketing practice in recent months.


BETHESDA, MD - Wills & Associates Public Relations, a full service communications and public firm, has added six new clients in the Washington-Baltimore metropolitan area since December 2008. They include the Electronic Retailing Association; Gerrettson, a small business that provides information assurance, software development and network operations services to the intelligence community; Global Wireless Solutions, a provider of data collection solutions for the wireless industry; MapHook, a developer of location-based wireless applications; Mind Over Machines, an IT strategy and application development firm; and Tech Council of Maryland.


LOS ANGELES—Solters & Digney Marketing Communications, an entertainment PR firm that represents celebrities such as Bob Newhart and the The Neville Bros., has signed to represent Madame Tussauds Las Vegas and Hollywood, a division of Merlin Entertainments, a leading name in location-based family entertainment.


WYLIE, TX—RGM Communications has added clients including The Business Coach of Texas in Gun Barrel City, Texas; The Renova Corporation in Dallas; and the Dallas Jewish Historical Society.

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