MINNEAPOLIS—Ribera del Duero and Rueda, two of the leading wine regions in Spain, have selected PadillaCRT to lead their trade marketing program in the US. PadillaCRT will create and execute a trade marketing campaign to increase the availability of Ribera del Duero and Rueda wines, and raise their profile with importers, distributors and retailers in the U.S. food and beverage industry.
BOSTON—Margaritas Management Group, which operates Mexican-themed restaurants, has enlisted marlo marketing to oversee all marketing efforts for its 27 Margaritas Mexican Restaurants, as well as fast-casual concept Tacomano.
PLYMOUTH, MA—Hollywood Public Relations, a boutique PR and communications firm specializing in consumer products and business services, has added Samsonite and Fine Cooking magazine to its consumer portfolio.
NEW YORK—Rubenstein Public Relations has announced two additions to its consumer lifestyle practice: Eight O’Clock Coffee, part of the Tata Global Beverages family of brands, and ZoneManhattan.com, a healthy meal delivery service.
NASHVILLE, TN— Choice Media & Communications has been chosen to spearhead the launch of “River of Time: My Descent into Depression and How I Emerged with Hope,” a new book from country music legend Naomi Judd. The firm will also launch “A Mile Wide: Trading a Shallow Religion for a Deeper Faith,” by biker and pastor Brandon Hatmaker.
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