Account News in Brief (September 6, 2010)
Charting the future of public relations
Holmes Report

Account News in Brief (September 6, 2010)

Schwartz Communications has been selected by Invincea as its public relations agency of record, plus new business successes for Morris + King, Atomic Public Relations, BohlsenPR and LVM Group.

Paul Holmes

WALTHAM, MA—Schwartz Communications has been selected by Invincea as its public relations agency of record. Invincea delivers exceptional desktop computer endpoint security protection against malicious software. The company will be serviced by the security practice at Schwartz, and managed out of the agency’s Waltham office.


NEW YORK—The Morris + King Company has been retained by Onassis, a lifestyle brand that produces classic, versatile shirts for the modern man. As agency-of-record, MKC will develop and execute a comprehensive public relations campaign on behalf of Onassis. This campaign will tap the diverse strengths of MKC in the lifestyle, luxury and consumer sectors.

NEW YORK—The New York office of Atomic Public Relations has been selected to provide public relations support to three new clients in the social media, online and financial services sectors: Baker Ave., a San Francisco-based wealth management firm; The Hotlist, a New York-based, online geo-social aggregator; and Edeems, an link shortening site and service where people can earn money or donate cash to charities from the links they share.


INDIANAPOLIS — BohlsenPR has selected three clients for its inaugural Back2Business program, designed to help businesses and organizations get back to business by providing 20 hours of free PR. The three recipients are The Hoosier Environmental Council, The Timmy Foundation, and the Indy Winter Farmers Market.


NEW YORK CITY – LVM Group has been retained to handle the public relations for WSP Flack + Kurtz, an international engineering firm.

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