Ackermann Beats National Firms for $500k DFW Account
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Ackermann Beats National Firms for $500k DFW Account

Tennessee-based Ackermann Public Relations has beaten out national competition from Burson-Marsteller, Fleishman-Hillard and Ketchum to handle PR for DFW International Airport.

Paul Holmes

DALLAS, May 6?Tennessee-based Ackermann Public Relations has beaten out national competition from Burson-Marsteller, Fleishman-Hillard and Ketchum to handle PR for DFW International Airport. In all, 19 top agencies with operations in the Dallas-Fort Worth area competed for the two-year, $500,000 account.
 
The firm will handle a wide range of issues, including safety and security at DFW, the world’s third busiest airport, with more than 2,000 flights daily.
 
Ackermann has experience representing airlines and airports, including its local Knoxville airport, but the account is still a big one for the firm, which entered the Dallas market five years ago but is best known for its work with technology clients.
 
Says agency president Cathy Ackermann, “We’ve had great clients in the Dallas-Fort Worth metroplex over the last few years, but we’re particularly excited about working with the airport because it is the most powerful economic engine in the area and so vital to the economy of North Central Texas. Since 9-11, DFW has been recognized as one of the best communicating airports in America, and one of the most secure and customer-friendly airports in the world.”

Ackermann won the account in conjunction with two minority-owned firms, Market Graphics of Fort Worth and Curtis Business Solutions of Richardson.
 
Wendell Watson, general manager of Ackermann PR Dallas, will lead the account team.
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