NEW YORK—FleishmanHillard has hired Erin Roche (pictured)as senior vice president, partner and director of the firm’s New York technology team. She will be responsible for building FleishmanHillard's technology group in both New York and across the agency’s network and will report to Robert Dowling, president, US East region. Prior to joining FleishmanHillard, Roche was executive vice president at Weber Shandwick in New York and head of the office’s technology practice.
WASHINGTON, DC—Elizabeth Lowery has joined MWW as a senior vice president in its Washington, DC, office. Lowery brings extensive expertise in finance, fundraising and public affairs, including posts as deputy national finance director for Obama for America and finance director for the Democratic Senatorial Campaign Committee. In addition, Jason Chupick has joined MWW’s media innovation and product development group as vice president. He joins the agency from Harper’s Magazine where he was vice president of public relations, charged with propelling the publication’s award-winning content into the national conversation.
CHICAGO—Edelman has appointed Rita Glaze as director, US market access, responsible for healthcare communications efforts, and for building expert relationships within the reimbursement community. She remains based in the firm’s Chicago office, reporting to Gina Hayes, general manager, health. She joined Edelman in 2010 after working in market access, marketing and client service positions at Takeda Pharmaceuticals, Allscripts/Physicians Interactive, Discovery International and Searle/Pharmacia.
PARSIPPANY, NJ—Coyne Public Relations has added Todd Forte and Amanda Love to the agency’s pharmaceutical practice as vice president and account supervisor, respectively. Forte began his health care industry career at Ciba Pharmaceuticals, which later merged with Sandoz to form Novartis, where, he led communications programs for products in the central nervous system, gastroenterology and pain management therapeutic categories. He joins Coyne after 15 years with MCS Public Relations. Love previously spent three years at FleishmanHillard London.
WASHINGTON, DC—Spectrum has promoted Lissette Capati to senior vice president and Megan Lustig to vice president. Capati will continue to oversee all business development as well as take on the supervision of marketing activities for the agency. Capati also manages several of Spectrum’s key accounts. Lustig joined Spectrum in 2005 and works with clients such as Procter & Gamble and Kennedy Krieger Institute.
CANTON, OH—Advertising agency Innis Maggiore has named Marty Richmond as public relations director to lead public relations efforts for the agency's corporate clients. Most recently, Richmond served as vice president of marketing and communications for Cleveland-based DDR Corp., a publicly traded real estate investment trust. He has also worked Missouri-based Charter Communications and Furniture Brands International.
ST. LOUIS—FleishmanHillard has appointed Edwin “Mac” Crawford to the firm’s international advisory board. A turnaround and merger specialist, Crawford is the former chairman of CVS Caremark, a Fortune 20 company formed by the 2007 merger of CVS and Caremark Rx. Under Crawford’s leadership, Caremark grew from the verge of bankruptcy into a $9 billion Fortune 100 company in only five years.