WASHINGTON, D.C.—Richard Wade, a former senior executive at the American Hospital Association, is joining APCO Worldwide as senior counselor. Wade was a principal spokesman at the American Hospital Association until 2009. In addition to serving as AHA’s chief communication strategist, he oversaw the association’s pioneering research into public perception. He also led its Community Connections initiative, which focused on helping members build stronger ties of trust with their communities.
SACRAMENTO—Kevin Slagle and Tom Knox are joining Edelman, expanding the agency’s public affairs practice on the West Coast. Slagle will serve as senior vice president and specialize in land-use, energy and environmental issues. Knox, who will serve as a vice president, has experience in issues management and coalition building, and in infrastructure issues, such as land use, energy, transportation and water.
NEW YORK—M Booth & Associates has promoted Andrea Conrad to vice president, responsible for clients in the travel, online brands, and wine and spirits categories. In addition, the firm has promoted Lindsay Burns to senior account supervisor, consumer; Michelle Nelson to account supervisor, travel/online brands; Danny Urquia to senior account executive, corporate; Michelle Dackis to senior account executive, travel/online brands; Alyssa Galella to account executive, travel/online brands; and Lauren Arthur to assistant account executive, corporate.
BOSTON—Cone has promoted Marc Berliner to vice president in its brand marketing discipline. He will continue to lead some of Cone’s largest accounts, including Jiffy Lube International and Game Crazy. Prior to Cone, Marc was the group director for Schneider Associates’ consumer group.
WASHINGTON, D.C.— Widmeyer Communications has named Daniel Kaufman to lead its Washington-based preK-12 education practice. Kaufman has spent the past several years working on behalf of teachers. He was director of communications at the Maryland State Education Association, Maryland’s largest teachers union, where he led strategic communications, branding and message development and media outreach efforts. Kaufman also worked for the National Education Association, where he served as its key spokesperson on the ESEA, state and local budget issues, higher education access and affordability and Hispanic issues.
BALTIMORE—Warschawski has added Gary Budd as senior associate responsible for creating, implementing and overseeing strategic marketing communications campaigns for consumer, government and business-to-business clients. Prior to joining Warschawski, Budd was responsible for directing the public relations department at Baltimore-based Devaney & Associates.
MINNEAPOLIS—Merete Wells has been promoted to senior associate at Carmichael Lynch Spong. Wells joined the firm in 2007 as an associate. In her position, Wells is responsible for handling day-to-day activities and providing strategic thinking for clients ClearWay Minnesota, MasterBrand Cabinets and Sherwin-Williams.
Prior to joining Carmichael Lynch Spong, Wells worked on public affairs and retail accounts at New School Communications in St. Paul.
RALEIGH, NC—Capstrat has hired Adam Cohen as creative director. Cohen brings nearly 20 years of experience working for some of the nation’s top brands and has been recognized by the New York Art Directors Show, the Clios, Graphis, Creativity magazine, the San Francisco Show, PRINT, Triangle/Regional/National ADDYs and the AIGA Boom! Awards. Previously, Cohen worked for San Francisco creative shop Ketchum Advertising and as founder and executive creative director of Distill.