NEW YORK—Allidura Consumer, the Chandler Chicco subsidiary focused on consumer health, has appointed Tracy Naden (pictured) as managing director to co-lead the agency. Naden will partner with Danielle Dunne to continue to grow the health and wellness firm. Naden brings more than 15 years of experience, most recently spending seven years at W20 Group, where she was managing director, consumer, at Twist Marketing. Prior to Twist, Naden held positions at Fleishman-Hillard and Weber Shandwick.
NEW YORK—Drew Levinson, an experienced media and crisis strategist and former CBS News correspondent, has been named senior vice president in our US media relations practice at Hill+Knowlton Strategies. She reports to Amy Rosenberg, H+K executive vice president and US director of media relations. For the past three years, Levinson has run his own consulting and media coaching firm, Drew Levinson Media.
NEW YORK—RF|Binder has appointed Lauren Vincelli senior managing director of research and business intelligence, a newly created position at the agency. Vincelli, who brings more than 10 years of experience to the role, will be responsible for leading the research group in developing in-depth research-based insights and analysis for clients and new business efforts across the agency. Prior to joining RF|Binder, Vincelli was vice president of insights and strategy at Cohn & Wolfe and earlier worked at FTI Consulting.
NASHVILLE—ReviveHealth has added Evan Smith and Mark Willis as senior vice presidents and Jessica Blackburn as marketing manager. Smith brings more than 20 years of experience in corporate, financial and investor communications, most recently as lead for investor relations for inVentiv Health and senior positions at Chandler Chicco Companies and FTI Consulting. Willis has worked with agencies including FleishmanHillard and biotech and pharmaceutical firms. Prior to joining ReviveHealth, Blackburn served as marketing and sales manager at SMS Holdings.
PARAMUS, NJ—Rosica Communications has appointed Terese Kelly to serve as vice president of media relations, responsible for creating, directing and implementing media initiatives for the firm’s consumer marketing and business-to-business accounts. Kelly rejoins the Rosica team after most recently serving as senior VP of media relations at Havas PR in New York, working with clients such as Sanofi U.S. and Ford Warriors in Pink.
CORAL GABLES, FL—Cheryl Andrews Marketing Communications, a travel and hospitality agency, has added Veronica Villegas as its new international director. She will be overseeing international tourism and travel related accounts for the firm. Villegas was previously managing director at Lisa Treister Communications.
NEW YORK—Public affairs and issue management expert Cristina Goizueta has joined Spector & Associates as senior account executive, where she will work with clients in the technology, energy and financial services sectors. Prior to joining Spector & Associates, Goizueta worked in Burson-Marsteller’s public affairs and crisis practice group. She has also held positions at the Heritage Foundation, the Coca-Cola Company and McKenna Long & Aldridge.
CHICAGO—Zapwater Communications has added Morgan Bellock as account director. Bellock previously served as an account supervisor in the corporate affairs group at Weber Shandwick, where she worked with food clients including McCormick, MilkPEP, and the National Pork Board in addition to Perkins+Will, a global architecture and design firm.