SAN FRANCISCO—Waggener Edstrom Worldwide has hired Lisa Allen as senior vice president of the technology practice and general manager of WE San Francisco.
In her new role, Allen will manage existing client work, including the international Kingston Technology account. She will drive new-business and integrate across the agency’s global technology practice as well as oversee the San Francisco office, a major hub for the Technology and Healthcare practices.
Allen will report to Kim Davis, Waggener Edstrom Worldwide senior vice president and technology practice lead.
Allen joins WE from Nelson Bostock Communications, where she was responsible for the agency’s international business, managing a network of more than 80 affiliates.