PURCHASE, NY—PepsiCo has appointed Timothy Cost to the newly created position of executive vice president, global corporate affairs. Cost, who will report to PepsiCo chairman and CEO Indra Nooyi, will be responsible for strengthening and protecting PepsiCo's corporate reputation and aligning its communications, public policy, foundation, investor relations, global health and agricultural policy and regulatory agendas.
"As the role of corporations in society continues to evolve, it is critical that we be very thoughtful, strategic and consistent in how we reach out to our many different stakeholders," says Nooyi. "Tim is a very talented leader whose depth and breadth of experience will help us take a holistic view of our external relations and forge strong, productive and mutually beneficial relationships, consistent with our global commitment to Performance with Purpose."
Cost has nearly 30 years of experience in corporate affairs and investor relations, including executive positions at several of the world's leading companies. He joins PepsiCo from APCO Worldwide, a public affairs and strategic communications firm, where he was executive vice president.
Prior to joining APCO he served as senior vice president, corporate affairs, for Wyeth, the $22-billion global health-care company acquired last year by Pfizer. At Wyeth he had global responsibility for internal and external communications, government affairs, public policy, alliance and advocacy leadership, corporate contributions, crisis management, investor relations and corporate responsibility.
Earlier in his career he was executive vice president, corporate affairs at Aramark and senior vice president, corporate affairs at Pharmacia Corporation, a global pharmaceutical company that was acquired by Pfizer in 2003. He also spent six years at Bristol-Myers Squibb, leading investor relations and competitive intelligence activities, and was senior vice president, communications and strategy for biotechnology company Centocor, which is now part of Johnson & Johnson. He began his career with Eastman Kodak Company.