Asia-Pacific News In Brief (April 13, 2015)
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Asia-Pacific News In Brief (April 13, 2015)

New business for FleishmanHillard, DEC, GO, PR Communication; a new member for PROI; a new partnership for Zeno; new people at Hilton, Ogilvy, Pulse.

Holmes Report

Asia-Pacific News In Brief (April 13, 2015)

HONG KONG—Dassault Falcon has retained FleishmanHillard after a competitive pitch against four other agencies. FleishmanHillard, led by the Hong Kong office, will continue to manage integrated communication activities for Greater China. The relationship started in 2007 at the Asian Business Aviation Conference & Exhibition.

SYDNEY—Aston Martin Lagonda, the iconic luxury British sports car marque, has appointed DEC Communications as its communications agency partner.


KUALA LUMPUR—GO Communications has been appointed on a two-year retainer contract by the Malaysian Timber Council, established to promote the development and growth of the Malaysian timber industry. The effort will promote the development of the timber industry by expanding the industry’s manufacturing technology base and increasing value by adding in production and increasing the pool of knowledge workers.

SINGAPORE—Hilton Worldwide has named Joanna Ong as vice president of corporate communications in Asia Pacific. Ong will oversee internal and external communications strategies for Hilton Worldwide and its portfolio of brands in Asia Pacific and will lead corporate and brand communications for the region. She joins Hilton from Carlson Rezidor Hotel Group where she was vice president of public relations and communications for the Asia Pacific region. 

SYDNEY—Ogilvy PR Australia has appointed Craig Page to the newly created position of head of digital.  He joins from Havas Worldwide, Sydney, where he was digital strategy director. He has worked for several creative agencies both in Australia and overseas including M&C Saatchi in Sydney and London.

SEATTLE—Blab, an analytics tool that predicts meaningful and relevant online conversations up to 72 hours in advance, is partnering with Zeno Group. The companies will offer Asia Pacific-based brands the ability to forecast “online trends,” helping companies to respond to good or bad news and tailor content and ad spend to optimize engagement.

SYDNEY—Pulse Communications, part of Ogilvy PR Australia, has announced the appointment of Jacqui Abbott as director. Jacqui brings 12 years of PR and social media experience and arrives from Virgin Australia, where she was senior public affairs manager. Prior to joining Virgin Australia, Jacqui held the position of corporate affairs manager at Optus. She also previously held senior client management positions at Hausmann Communications in Australia, and Shine Communications and Ketchum in the UK. At Pulse, she leads key client accounts including Netflix.

DHAKA—Triune Group, a full service integrated communications agency in Bangladesh, has joined PROI Worldwide, a partnership of independent integrated communications companies. Triune Group, founded in 1983, specializes in the fields of aviation, tourism, hospitality, banking and finance, energy, education and healthcare. It has more than 50 staff, serving local and international clients.

SINGAPORE—PR Communications, has been appointed by Harry's International for The Club, the group’s latest hospitality destination. The 12-month contract will see the agency managing the destination's overall media communications strategies and opening activities.

 

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