SINGAPORE—Weber Shandwick has added Christina Cheang as chairman of its Singapore operations. Additionally, managing director Vanessa Ho Nikolovski (pictured) will now have full oversight of the Singapore office, as former co-managing director Margaret Cunico assumes a president emeritus position. Cheang joins Weber Shandwick after a five-year tenure as regional managing director, Singapore and Southeast Asia, at sister agency GolinHarris. Both Cheang and Ho Nikolovski will report to Baxter Jolly, vice-chairman, Asia Pacific.
HONG KONG—Quintessentially’s PR arm Quintessentially Neville McCarthy has added Ivan Ng as associate director, to support the team’s growing focus on larger scale campaigns with global luxury and lifestyle consumer brands. Ng joined QNM from an in-house communications role at Jones Lang La Salle. Earlier, he was with Edelman, leading key consumer client accounts including Shell and Starbucks Hong Kong.
SYDNEY—DEC Communications has been appointed by global mobile network Truphone to manage its PR and communications activities in Australia. DEC PR will focus on delivering an expansive PR and communications program, with specific focus on Australian businesses with an international presence, across multiple sectors. Sarah Buchanan joins the agency as senior account manager for Truphone and brings six years of experience working across technology, corporate and consumer accounts.
BEIJING—Chinese entertainment research agency EntGroup has partnered OgilvyEntertainment China, Ogilvy & Mather’s branded entertainment unit, for the China launch of the Ogilvy Branded Entertainment Assessment Model. Locally adapted from a global version launched in April last year at MIPTV in Cannes, the new BEAM measures the effectiveness of Chinese branded entertainment programs.