Asia-Pacific News in Brief (February 8, 2010)
Charting the future of public relations
Holmes Report
CEO

Asia-Pacific News in Brief (February 8, 2010)

BMW Group Australia has appointed Tim James to the position of public relations and corporate communications manager, plus new people in new roles at Weber Shandwick, Langham Hotels, and new business for Eastwei.

Paul Holmes

MULGRAVE—BMW Group Australia has appointed Tim James to the position of public relations and corporate communications manager. James was previously the product communications manager in the corporate communications team at BMW Group Australia. Toni Andreevski, who has led BMW’s corporate communications activities in Australia since mid 2006, has been appointed to the role of product and market planning manager with responsibility for Australia and New Zealand.

 

SYDNEY—Weber Shandwick has promoted Lisa Popplewell to general manager of the firm’s Australian business and Alex Kelly to senior vice president and head of client services in Australia, with an additional remit for growing the firm’s regional food and beverage business across all Asia Pacific markets. Both executives will continue to report directly to managing director, Emma-Jane Granleese, and will support her in driving the strategic direction of the business in Australia.

 

HONG KONG—Langham Hotels International has appointed Vivian To as director of public relations for Asia. Working in conjunction with the public relations teams in Asia, To will develop strategic publicity campaigns to maximize media coverage for the group’s operating hotels and new properties in Hong Kong, China, Thailand and India. She will also be responsible for driving exposure in key Asian feeder markets. To began her career as a TV journalist and news anchor and was with the MTR Corporation before joining the LHI.

 

KUALA LUMPUR—Weber Shandwick has appointed Karen Yap as its group account director in Malaysia. Yap has experience spanning a diverse range of industries including financial institution and banking, healthcare, technology, oil and gas, travel and tourism, aviation, consumer, humanitarian NGOs and corporate social responsibility. As group account director, she will be responsible for overseeing both the technology and healthcare practices, and will also be responsible for business development, strategic program planning and developing creative concepts. Prior to joining Weber Shandwick, Yap was corporate affairs senior manager in Standard Chartered Bank Malaysia Berhad.

BEIJING—My Humble House at The Oriental Plaza, a New Chinese dining concept by Tung Lok Group Singapore, has engaged Eastwei to create and execute a strategic communication plan to enhance brand awareness in China. Eastwei is tasked with generating strong media outreach to highlight My Humble House’s distinctive dining experience and reinforce its image as an award-winning restaurant.

 

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