Asia-Pacific News In Brief (October 10, 2011)
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Asia-Pacific News In Brief (October 10, 2011)

New business success for Strategic Public Relations Group, CP Communications, Sefiani; new people in new roles at Dimension Data.

Holmes Report

SINGAPORE—Strategic Public Relations Group has been appointed by Red Spade Entertainment to promote its marquee event, Sundown Festival 2011, which will return for its third year on 26 November 2011 at the grounds of the F1 Pit Area. According to Samantha Chan, festival director of Sundown Festival, “Working closely with SPRG, we hope to further cement our relationship with festival goers, our partners and the media, reinforcing the Sundown Festival’s mission of celebrating the best of Asia, and strengthening our sense of Asian unity and pride.”

SYDNEY—CP Communications has been selected by Hilton Worldwide to manage public relations and social media in Australia, New Zealand and The Pacific. According to Hilton senior manager of corporate communications Charlotte Seymour, the firm will work on a range of activities “from corporate communication and new hotel developments to targeting the leisure and tourism markets.”

SYDNEY—Crescent Wealth, believed to be Australia’s first licensed Islamic wealth manager, has appointed Sefiani Communications Group to provide public relations advice. Sefiani will work with Crescent Wealth to raise its profile as the company targets one of the fastest growing emerging sectors in the industry.

SYDNEY—Sharmin Jassal has been appointed corporate communications manager for Dimension Data Australia, replacing Martin Aungle, who has moved into a part-time communications role. Jassal will be responsible for developing and executing Dimension Data’s internal and external communications strategy for Australia. He joined the company in July 2010, after working in account management roles at Hill & Knowlton and Bite Communications.

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