HONG KONG—MSLGroup has promoted Terence Yam to general manager of its Hong Kong operation. Yamwill continue to enhance the agency’s capabilities and work more closely with other Publicis Communications agencies to accelerate growth.
SHANGHAI—Hasselblad, one of the world’s most iconic professional camera manufacturers, has appointed Reuter Communications to manage its digital communications and PR in China, Hong Kong and Macau. Reuter will be developing a comprehensive strategy to position and raise awareness of Hasselblad as the leader in the professional and “prosumer” camera markets. The work will include s digital and social media communications, influencer outreach program, media and public relations, and brand alliances and events.
HONG KONG—Lewis has been appointed as Hong Kong PR agency for jobsDB Hong Kong, a leading online employment marketplace, to promote its local business to job seekers and employers. Lewis will work to enhance the company's thought leadership as a regional e-recruitment expert and build on its mindshare in the local market.