AXA Equitable Retains Financial Dynamics
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AXA Equitable Retains Financial Dynamics

Financial Dynamics has been retained by AXA Equitable for a broad-based corporate communications program. AXA Equitable, a subsidiary of AXA Financial, is one of the nation’s leading providers of annuity and life insurance products.

Paul Holmes

NEW YORK—Financial Dynamics has been retained by AXA Equitable for a broad-based corporate communications program. AXA Equitable, a subsidiary of AXA Financial, is one of the nation’s leading providers of annuity and life insurance products.

FD will provide communications support for service lines including several consumer education initiatives that will tap into FD’s marketing and communications services. For example, FD is driving the design, creation and maintenance of an educational website, www.variableannuityfacts.org, which is aimed at educating consumers about the product, and will lead a proactive media outreach campaign designed to emphasize education before purchase of variable annuities and other retirement investment products.

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