NEW YORK—Sav Banerjee has joined MWW Group as a senior digital strategist in the firm’s industry DialogueMedia practice. Banerjee brings more than six years of experience working in the digital marketing and social media space and his experience spans a number of sectors including technology, retail and consumer packaged goods.
Prior to joining MWW Group, Banerjee acted as social media engineer at Gannett Digital where he developed digital marketing strategies for such Fortune 500 companies as Unilever and Proctor & Gamble. Previously, Banerjee served as director of social strategy at Vercai Inc. where he led the development of Mintbox, the first interactive fashion platform connecting web to retail stores. Before joining Vercai, Banerjee managed client services and strategy at Agency.com where he launched social marketing applications for eBay, both in the U.S. and Canada, and managed integrated campaigns with an emphasis on interactive web development.
DialogueMedia works with MWW’s clients across all of the company’s core practice areas: corporate communications, consumer marketing, public and government affairs, healthcare, internal communications, cause and social marketing.