NEW YORK—Brunswick Group maintained first place in mergermarket’s third quarter ranking of public relations advisors in North American mergers and acquisitions, by value of deals worked, handling 72 deals valued at $187.7 billion. The firm was the only PR adviser to AT&T on the $89.4 billion merger with Bellsouth, while also advising on the $25 billion Boston Scientific/Guidant deal.
Kekst and Company ranks second in the league table by value and has narrowed Brunswick’s lead since the second quarter. Kekst advised on 98 deals valued at $165.3 billion, a figure which put the firm in first place in the ranking by volume. Its largest deal of the year was the announced $33 billion LBO of HCA in July.
Joele Frank Wilkinson Brimmer Katcher, the third ranking PR firm in the league table by value and sixth in the volume table, advised on 59 deals valued at $164.4 billion, a dramatic 266 percent increase in the total value of deals advised on compared to the same time period last year. Joele Frank was the only firm to advise on three of the top five deals for the year to date, in additional to being the only PR adviser on the $27 billion buyout of Kinder Morgan in the third quarter.
Citigate Sard Verbinnen and Abernathy MacGregor rounded out the top five advisors by value, followed by Finsbury, Financial Dynamics, Owen Blicksilver Public Relations, Euro RSCG C&O and Stanton Crenshaw Communications.
Citigate Sard Verbinnen was second to Kekst in volume of deals worked, followed by Brunswick, FD and Abernathy MacGregor.