WASHINGTON D.C.—Burson-Marsteller has added Jano Cabrera as a managing director in its issues and advocacy practice. Cabrera will be based in Washington D.C. and report to Josh Gottheimer, global chair of Burson’s public affairs practice and executive vice president worldwide. He will be responsible for managing teams that help businesses raise issue awareness, advocate for change in the marketplace of ideas and manage the debate within the beltway.
Most recently, Cabrera was head of Carthage Communications, a strategic communications and issues advocacy firm he founded. There, he advised the Bill and Melinda Gates Foundation on its global development program, microfinance portfolio and agricultural development portfolio. Earlier, Cabrera worked with the National Democratic Institute in Baghdad where he traveled the country to promote the Iraqi Constitution and counseled various political parties on their political communications strategy.
During the 2004 campaign, Cabrera served as the communications director for the Democratic Party. During the primaries, he was the national spokesman for the Joe Lieberman campaign. He also served as deputy national spokesman for former Vice President Al Gore from 1998 to 2002, working at the White House, and on Gore’s 2000 presidential campaign.
He was also communications director for the Recording Industry Association of America during the industry’s transition into the digital marketplace, including during the Napster trial.