PARSIPPANY, NJ—Coyne Public Relations has hired Brad Buyce as executive vice president of client services. In this newly created position, Buyce will provide overall strategic direction for existing accounts as well as program development and creative for new business opportunities and will serve as a member of the agency’s executive leadership team.
Buyce joins Coyne PR from PainePR, where he served as a managing partner and general manager of the agency’s New York office. During his tenure with PainePR, he oversaw agency operations, staffing and marketing, and also sat on the agency’s management. He also led successful new business pitches for clients such as Sony and Cadbury.
Prior to joining PainePR, Buyce spent 12 years at Ketchum, moving up the ranks to senior vice president ad associate director in the brand marketing practice, managing accounts including Best Buy, Absolut Spirits Co., Cadbury-Adams, Chrysler, Philips Lighting Company, Federated Department Stores, Gillette and Visa. He began his career at Cohn & Wolfe.