Castle Group Offers "Chief Marketing Officer On Call"
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Castle Group Offers "Chief Marketing Officer On Call"

The Castle Group, an independent public relations and events management firm, has introduced CMO (Chief Marketing Officer) on Call, a new marketing consultation program.

Paul Holmes

 BOSTON, June 3—The Castle Group, an independent public relations and events management firm, has introduced CMO (Chief Marketing Officer) on Call, a new marketing consultation program. The program provides full-service marketing management functions to corporations looking to build or support their corporate marketing efforts.
 
CMO on Call provides senior marketing executives with a wide range of industry experience to companies in need of marketing expertise before, during and after the formation of a permanent internal marketing department. It is designed to meet the needs of companies who have had to scale back or put on hold critical internal marketing initiatives as a result of the uncertain economy.
 
“Effective marketing is critical to the growth and direction of a company, yet many organizations have virtually eliminated their marketing staff as a result of current economic conditions,” said Sandy Lish, principal of The Castle Group. “We see CMO on Call as an innovative way for companies to realize an immediate impact for a minimal investment. Companies get the expertise of a senior marketing executive backed by the resources of a full service agency.”
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