NEW YORK—Ketchum has named Michael Chayes, an expert in organizational change, as chief executive officer of its change management unit, Stromberg Consulting. Chayes succeeds CEO and founder Gary Stromberg, who left in 2004 to pursue new ventures.
Since 2002, Dr. Chayes has served as managing principal of Sustained Leadership, where he provided executive consulting and coaching on large-scale organizational change and organizational- and personal-performance improvement, among other services. Previously, he was lead partner for organization and change strategy at PricewaterhouseCoopers in New York, where he created and led a 45-person organizational consulting practice.
“Michael brings a wealth of consulting expertise in change management that will ensure Stromberg maintains its role as a leading change management consultancy,” says Ketchum chief executive Ray Kotcher. “He will play a key role in further integrating Stromberg’s offerings with Ketchum’s expertise to help clients achieve the full potential of their brand through public relations and internal change.”
Stromberg was acquired by Ketchum in 2001.