BIRMINGHAM, MI—Clear!Blue, the marketing communications firm best known for its work in the automotive sectors, has added Jeff Grice as chief operating officer and Michelle Erwin, as a senior member of the strategy and client team.
As the COO, Grice will be responsible for all day-to-day operations of the firm. Recently, Grice was COO for AAS, a division of Pitney Bowes that provides retail performance improvement solutions for major brands.
Erwin was a marketing communications senior manager for Nissan North America, where she led the integration of marketing communication strategy, creative development, brand integration and consumer events. From 1992 to 2005, Erwin held various positions at Ford Motor Company, ranging from sales, marketing and international assignments at Ford Division, Lincoln Mercury Division and Ford of Australia.