NEW YORK—Nathalie Moar, is joining Combs Enterprises as senior vice president and head of communications. Moar will oversee all communications, both internal and external, for Sean Combs and the businesses and investments in his portfolio, including Bad Boy Worldwide Entertainment Group, Sean John, Combs Wine & Spirits, and Revolt Media.

Moar, who is a longtime Combs collaborator and seasoned industry leader, was chosen to lead his communications team because of her deep knowledge and success in PR and communications, as well as her personal experience with Sean Combs and his projects. She will report to Brian Offutt, the COO of Combs Enterprises.

Moar returns to Combs after running her own communications firm for three years. Prior to that, she was director of the celebrity and branding division at the Marilyn Agency; senior VP of global communications at MAC Cosmetics and Sean John Fragrances; and a partner at DKC.

She has enlisted PMK*BNC to manage press relations across Combs' portfolio. PMK*BNC will handle all personal and music publicity, providing strategic council for Sean Combs. The agency already manages media relations and influencer outreach for DeLeón Tequila, a joint venture between Combs Wine & Spirits and Diageo. The agency will also work directly with Revolt Films and Revolt Media & TV on corporate communications for the network, as well as publicity for its slate of programming.