NIWOT, CO—Katy Lachky (pictured), previously a vice president in the St Louis office of Fleishman-Hillard, has been named vice president of communications at footwear company Crocs. In her new role, Lachky will be responsible for of internal and external communications as well as consumer engagement and activation. At FH, she was publicist for the firm, and also managed consumer client accounts.
NEW YORK—Corporate communications veteran Paula Davis, president of the Alcoa Foundation, has been elected a vice president of the company. Before joining Alcoa, Davis was vice president, corporate communications for The Pepsi Bottling Group, where her responsibilities included overseeing the PBG Foundation as well as leading the company's external, internal, executive and customer communications programs. She also held senior positions with Siemens USA.
SAN DIEGO—Mitek Systems, a leader in mobile imaging solutions, has appointed Julie Cunningham as vice president, investor relations and corporate communications. Cunningham joins Mitek Systems from San Francisco-based IR firm The Blueshirt Group, where she was managing director. Previously, she was vice president, investor relations and corporate communications at Novatel Wireless and also served as senior vice president at Qualcomm, where she was responsible for investor relations, corporate communications and public relations.
INDIANAPOLIS—Andretti Autosport has named Jade Gurss director of corporate communications for the open-wheel racing team. Gurss was previously the owner of fingerprint, inc., a sports publicity company. Among his clients, he represented Anheuser-Busch for nine innovative seasons as NASCAR publicist for the Budweiser brand and Dale Earnhardt Jr.