HONG KONG—U.K-based reputation strategy consultancy Regester Larkin, known for its expertise in risk and crisis management, has opened a new Asia Pacific office in Hong Kong. The new office is Regester Larkin’s first in the Asia-Pacific region and will serve as a regional hub, offering the consultancy’s full range of consulting, analysis and training services. It will be run by managing consultant Caitlin West.
West previously set up Regester Larkin’s Middle East office in the United Arab Emirates. She joined the consultancy more than seven years ago and during this time, has advised on a wide variety of sensitive issues and crises, from product legacy and land contamination issues, to crises such as oil spills and coach crashes.
Says West: “Recent crises in Asia, such as the melamine scandal, have highlighted the need for effective and swift crisis response capabilities. The identification and management of more slowly-developing issues, from the management of activism to corporate restructuring and redundancies, is also becoming more sophisticated in the region. We will be in a unique position to provide clients with our experience and expertise in this field. “
Regester Larkin has wholly owned offices in London and Abu Dhabi and is supported by affiliate consultancies throughout Europe and Asia-Pacific. The firm’s clients include Burger King, Shell, Standard Chartered Bank, Total and TUI Travel PLC.