SAN FRANCISCO—Entertainment media company Current Media has appointed Matthew Frankel to the newly created position of senior vice president of corporate communications. Frankel will serve as the company’s chief spokesperson and provide the company with a senior communications strategist to aggressively expand its global brand.
He will also be charged with planning, developing and implementing the company's internal and external public relations, building expansive campaigns for Current's multi-platform content initiatives, developing key messaging and strategies to extend the company's narrative and brand position and effectively addressing core constituency groups within the cable, entertainment and investor communities. He will also serve as a member of the company's senior management team and report directly to CEO Mark Rosenthal.
Frankel most recently served at AOL as senior vice president for corporate communications, where he managed communication strategy and served on the senior staff of each of the company's three corporate divisions: social networking, digital publishing and display advertising. He also served as vice president for corporate communications for seven years at Rainbow Media, the cable programming subsidiary of Cablevision Systems Corporation, and served at The Weinstein Company as chief communications officer and senior vice president for corporate affairs.
Prior to his corporate experience, Frankel was a veteran of various Democratic political campaigns and worked on Capitol Hill as communications director for the Democratic Leadership Council.