NEW YORK—Monique da Silva has joined Ogilvy Public Relations Worldwide as executive vice president and head of the firm’s North America healthcare practice, reporting to Kate Cronin, managing director of Ogilvy PR's New York office and global healthcare practice.
Da Silva will be working closely with Cronin to drive the vision and strategy for the North America healthcare practice, as well as lead business development, talent management and recruitment for the region. She will play an integral role on key global accounts, and spearhead the expansion of Ogilvy PR's significant women's health practice.
Prior to joining Ogilvy PR, da Silva served as global healthcare director at MS&L Worldwide where she partnered with key offices in Europe and Asia to build their healthcare business and capabilities. She has worked with blue chip and emerging pharmaceutical and life sciences companies, including Philips Healthcare, BD, sanofi aventis, Lilly, Columbia Labs, Biogen Idec, Genzyme, Pfizer, Esai, Novo Nordisk, Serono, and Roche.