WASHINGTON, D.C.—Denny’s, a leading family restaurant chain, has selected Stanton Communications as its public relations agency of record following an extensive review undertaken by the company.
Stanton Communications will provide Denny’s with communications strategy development, media outreach, creation of publicity opportunities, crisis management counsel and ongoing media analysis.
”It was critical that we find the right agency partner,” says Debbie Atkins, Denny’s director of public relations. “We looked at other firms and chose Stanton Communications based on its solid reputation, professional know-how and strategic approach to public relations. The Stanton team has quickly become a valuable partner in supporting our communications needs from broad marketing initiatives to internal programs.”
Stanton is headquartered in Washington, D.C., with offices in New York and Baltimore, and a network of international affiliates.
The Denny’s account will be directed by Amy Calhoun, managing director of the Washington D.C. office. Denny’s is the latest addition to Stanton’s account list, joining other recent additions including Intracel, SeaPass Solutions, Adventure Sports Center, Family Inada, Emerging Technology Center, and Chessiecap.