LONDON—Echo Research, which specializes in brand and reputation research, has appointed three new senior directors: Ed Coke, global sector head, financial and professional services; Frank Gabbert, vice president, director of healthcare; and
Coke brings more than 15 years of experience of marketing research across a broad range of sectors, both with agencies and in-house. He joins the firm from Millward Brown U.K., where he was an account director.
Gabbert has specialist knowledge in the pharmaceutical and healthcare sector and more than 25 years of experience in market research. He joins Echo from Synovate, where he was vice president, international group, in the pharmaceutical sector, specializing in stakeholder research.
Morley will have direct responsibility for all of Echo's financial operations across its offices in the U.K., U.S. and France. He was formerly chief financial officer for international operations at Manning Selvage and Lee.