LOS ANGELES—GolinHarris has named Tim Scerba as executive vice president in the agency’s corporate communications practice. Scerba will lead the expanding roster of corporate communications business in the agency’s western region, including engagements in issues and crisis management, employee communications, corporate social responsibility and sustainability, and business-to-business communications.
He will also be called on to play a leadership role on other national and global corporate reputation and business-to-business relationships. Scerba will report to Scott Farrell, president of the agency’s global corporate communications practice, and Judy Johnson, managing director in the Los Angeles office.
Prior to joining GolinHarris, Scerba managed Edelman’s offices and network of strategic relationships in 15 markets in Latin America. He also managed Edelman’s Mexico City office. Previously, he was general manager of Edelman’s regional Latin America office in Miami. He has worked with clients including Wal-Mart, Volkswagen, Petrobras, AMD, MasterCard, Samsung, and Procter & Gamble.