BERLIN--Edelman has made another digital acquisition in Europe, buying German interactive agency Gosub.
The move comes two months after Edelman bought UK software development firm Encore. Terms of the new deal were not disclosed.
“It’s a step towards doing the same sort of digital build-up across the whole EMEA region that we’ve done so successfully in the UK,” said Edelman EMEA digital MD Marshall Manson.
Manson added that Gosub’s creative capabilities were particularly impressive, along with its “unique skillsets” in such areas as 3D animation.
Berlin-based Gosub is led by Carsten la Tendresse, his two creative partners, Simon Cubasch and Dominic Trautvetter, and business manager Marcel Marek. The agency recently picked up four awards from the Best of the Swiss Web Awards for their work for Swiss children’s program Zambo.
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