Global PR Summit 2015
The most important event in the global communications world’s calendar.
The key global benchmark of PR agency rankings, industry size and global comms trends.
The most creatively awarded PR campaigns and agencies in the world.
The Holmes Report profiles marketing and communications innovators from across North America and EMEA.
In-depth annual research into the PR industry's efforts to raise creative standards.
Coverage of the Cannes Lions from the Holmes Report in association with H+K Strategies.
Creative work, trends and views from the global public relations industry.
Dedicated to exploring the new frontiers of PR as it dives deeper into social media, content and analytics.
Our coverage of key technology PR trends and challenges around the world.
From brand marketing to conscious consumerism, coverage of key marketing and PR trends worldwide.
Coverage of healthcare PR and marketing.
Financial communications, sector news and mergers and acquisitions.
Coverage of global corporate reputation and communications news and trends.
The world's biggest PR awards programme, dedicated to benchmarking the best PR work from across the globe.
A high-level forum designed for senior practitioners to address the critical issues facing the profession.
Exploring the innovation and disruption that is redefining influence and engagement.
The Holmes Report's annual selections for PR Agencies of the Year, across all of the world's major markets.
Bringing together in-house comms leaders with PR firms to discuss critical global issues.
One month after winning Kellogg’s North American PR duties, Edelman has unveiled new unit Krispr Communications to service the business.
Arun Sudhaman 12 Feb 2012 // 12:00AM GMT
CHICAGO--One month after winning Kellogg’s North American PR duties, Edelman has unveiled new firm Krispr Communications to service the business.
Krispr replaces “K Group”, the conflict offering that Edelman used to contend for the $4m account, because of existing relationships with Kellogg competitors such as Quaker Oats.
The new shop is headed by Edelman Chicago GM and deputy EVP Kathy Krenger, a former director of marketing at Kellogg. It is located in both Chicago and Battle Creek, Michigan, where the cereal giant’s HQ is situated.
Edelman representatives declined to comment on whether Krispr would service Kellogg alone, or attempt to develop other accounts. Likewise, no comment was forthcoming on Krispr’s staffing plans.
The issue of client conflict has dogged the Kellogg’s pitch, forcing initial winner Weber Shandwick to dramatically resign the account. After selecting Edelman two months later, Kellogg communications director Brand Ruff said that K Group would “provide a unique solution for our brands…dedicated exclusively to Kellogg.”
Holmes Report 05 Jul 2015
Public relations agency profitability in the US increased to 16.2 percent of net revenues from 15.8 ...
Aarti Shah 02 Jul 2015
Only 40% of the Influence 100 are active on Twitter — and the most active users tend to be men.
We feel that the views of the reader are as important as the views of the writer. Please contact us at [email protected]Signup for Newsletter Sitemap
© The Holmes Report 2014