PLANO, TX—EDS has made two senior appointments in its global marketing and global communications organizations, naming John Clendening vice president of marketing communications for the PLM Solutions line of business and Ken Smalling director of EDS enterprise communications, replacing Clendening.
In his new role, Clendening will lead marketing and communications, including advertising, public relations, events and promotions, online communications, internal and executive communications and creative services for EDS PLM Solutions on a global basis, reporting to Gail Rigler, EDS vice president of global marketing.
Before joining EDS in 2000, Clendening held marketing and communications positions with Honeywell, Avery Dennison and Hill & Knowlton.
Smalling will assume leadership for public relations and industry analyst relations on a global basis for EDS’ lines of business, industry groups, deals and global strategic alliances organizations, reporting to Tom Mattia, EDS vice president of global communications. He joined EDS in 1991.