EMC Taps Brands2Life For UK PR Duties
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EMC Taps Brands2Life For UK PR Duties

IT giant EMC has tapped Brands2Life to handle its six-figure UK PR business, after parting ways with incumbent GolinHarris.

Holmes Report

BRENTFORD, UK--IT giant EMC has tapped Brands2Life to handle its six-figure UK PR business, after parting ways with incumbent GolinHarris.

GolinHarris, which had handled the UK account for almost a decade, will retain its hold on EMC's EMEA PR duties.

Brands2Life prevailed following a review that included at least three other firms. The agency begins work next month.

Brands2Life co-founder Giles Fraser confirmed the appointment, adding that his firm would intially focus on supporting EMC’s public relations, executive communications and social media activities in the UK market.

 

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