EMEA News in Brief (April 12, 2010)
Charting the future of public relations
Holmes Report

EMEA News in Brief (April 12, 2010)

Regester Larkin has expanded its international network into West Africa, plus new business for Grayling, and new people in new roles at SCA, Lewis PR and City Savvy.

Paul Holmes

LONDON—Regester Larkin has expanded its international network into West Africa, signing an affiliate agreement with Caritas Communications, based in Lagos, Nigeria. Caritas specializes in providing strategic corporate communications advice and crisis communications services, as well as consultancy and training in government, public and media relations strategy and outreach. The company has a particularly strong track record in the oil and gas sector.


DUSSELDORF—Grayling has been appointed by Netviewer, a European leader in web collaboration, to develop and implement a comprehensive brand public relations program in Germany, Austria, Switzerland and France. Working closely with Netviewer, Grayling will deliver a program to significantly raise the profile of Netviewer with key decision-makers, using a combination of trade and business media relations and creative thought leadership projects including support in the field of event communication.


STOCKHOLM—Personal care products company SCA has named Camilla Weiner as its new senior vice president corporate communications. Weiner currently holds the corresponding position at Axfood and previously worked for both Ahlsell and Securitas, where she held senior communications positions in both companies. As head of the corporate communications staff, Weiner will be a member of SCA’s corporate senior management team, reporting to CEO Jan Johansson.

LONDON—Lewis PR has made a number of key senior promotions in its London office, including Katy Lyons, who has been appointed to director of the U.K. technology division. Formerly director of U.K. account servicing at the agency, Lyons will continue to build on recent successes, including servicing larger clients and integrating more projects, supported by Suzy Ferguson and Kate Axelby, both associate directors. In addition, Julie Walsh has been promoted to associate director, while Lisa Gillingham, Niki Hutchinson and Gemma Rowlan have been promoted to the position of account director. The agency's new travel and consumer division has also appointed senior account manager Laura Smith.


LONDON—CitySavvy, the European financial and corporate communications agency, has appointed Lisa Michelle Sørensen as an account manager. Sorensen, who comes to CitySavvy following agency positions in Singapore and London, will work on key pan-European PR accounts The Riverside Company and Univar as well as Benelux account Saxo Bank.



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