EMEA News in Brief (January 18, 2010)
Charting the future of public relations
Holmes Report

EMEA News in Brief (January 18, 2010)

IPREX has added wbpr as an additional partner in Germany, plus new people in new roles at Hill & Knowlton, FD Blueprint, Husqvarna, and M:Communications; new business at CitySavvy.

Paul Holmes

MUNICH—IPREX, the worldwide network of independent public relations and communication firms, has added wbpr as an additional partner in Germany, joining long-standing partner m/e brand communication of Düsseldorf.

Founded in 1980, wbpr has offices in Munich, Berlin, Potsdam and Budapest, employing 60 staff and specializing in business communications and public affairs. The company has particular expertise in crisis communications, media relations, corporate social responsibility, online communications and employer branding and works with clients including the Ministry of Economy, Ministry of Education and Research, LIDL, Betfair, Fair Berlin, WÜRTH, The Address Hotel Dubai, GEA, Robowatch and AGES.

FRANKFURT—Hill & Knowlton has named Pascal Frank managing director and head of corporate communications, Germany. He will be based in Frankfurt and will report to Detlev Geiger, chairman of Hill & Knowlton Germany. Frank joins Hill & Knowlton from Deekeling Arndt Advisors, where he led the corporate communications, change, internal and restructuring departments. Previously, Pascal has worked for PR consultancies including Ketchum and Porter Novelli, and in-house for companies including Hoechst and Celanese.


BRUSSELS—FD Blueprint has added former Reuters journalist Victoria Mann, who brings more than 20 years’ experience as a journalist, based variously in London, Brussels, Paris, Milan, Hong Kong and Wellington. As a chief sub-editor at Reuters on the London treasury desk, Mann specialized in EU financial regulation and the Benelux economies, also handling economic stories filed by correspondents across EMEA. She was previously Brussels bureau chief and France/Benelux head at AFX/Thomson Financial News, writing on a wide range of EU issues and with responsibility for regional coverage.

STOCKHOLM—Boel Sundvall has been appointed senior vice president, corporate communications and investor relations for Husqvarna, a leading producer of lawn mowers, chainsaws and portable petrol-powered garden equipment. She will report to president and CEO Magnus Yngen and succeeds Åsa Stenqvist, who is retiring. Sundvall is currently a partner at the consultancy firm WG & Partners and has previously held leading positions within Communications and IR at Swedish Match, Eniro and Mekonomen.


LONDON—Financial communications specialist M:Communications has appointed Mary-Jane Elliott to head the firm’s healthcare practice. Elliottjoins M: from WPP-owned Buchanan Communications where she was a partner and advised healthcare clients for more than six years. Prior to that, she spent five years at FTSE 250 company PowderJect Pharmaceuticals (now part of Novartis) which she initially joined as a scientist in pre-clinical development, later working in the corporate communications and investor relations team.


LONDON—Corporate and financial communications agency CitySavvy, has been retained by Univar Europe, a global company specializing in the sales, marketing, application and safe, efficient handling of a wide range of chemicals and ingredients. CitySavvy will support Univar’s expansion plans throughout the EMEA region. The account will be led by director Ruth Reynolds and account manager Julian Rea. CitySavvy won the mandate following a competitive pitch.

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