EMEA News In Brief (January 19, 2015)
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

EMEA News In Brief (January 19, 2015)

New people at Good Relations, Lansons, Kaizo, Citizen Relations, Eulogy!, Cambre Associates; a new alliance for MHP Communications; new business for Whiteoaks Consultancy.

Holmes Report

LONDON—Good Relations has appointed Tim Browne as executive planning director. Alongside executive creative director Oliver Dove and digital director Robert Anderson, he completes the agency’s ‘3i’ offering around insight, inspiration and innovation. Browne will be responsible for growing the agency’s specialist planning department to strengthen the agency’s insight-led strategic process. Joining from JWT, where he was group planning director, he will report directly to Richard Moss, CEO. He has also worked with advertising agencies such as AMV BBDO and HHCL.

BRUSSELS—MHP Communications, which has one of the largest public affairs offers in the UK, is joining forces with cabinet DN, a leading independent public affairs firm in Brussels, to offer integrated services to existing and prospective clients. MHP's current Brussels operation will be amalgamated with the cabinet DN business over the coming months and MHP's clients in Brussels will be serviced through cabinet DN, while cabinet DN will use MHP for its UK and London-based activities. The companies will also work together on international briefs.

LONDON—Lansons has promoted Lisa Elliott to board director, taking the number on the firm’s board to 22 people. Elliott joined Lansons as a junior executive in 2004 and has worked on financial services, professional services, and brand-focussed remits for start-ups, and online businesses. Current clients include MoneySuperMarket, HIFX, Elevate, Fiserv and Rias.

LONDON--Kaizo has promoted Rachael Rees to its board. Rees joined Kaizo in January 2013 and has played a key role in building the wellbeing and lifestyle portfolio that includes Fitbit, Coffee and Health, Dunkin Donuts and Cotton USA. She joins managing director Rhodri Harries, and the three other existing owners Steph MacLeod, Rosemary Brook and Crispin Manners on the board. She joined Kaizo after almost eight years working at Ogilvy PR in London and New York.

COPENHAGEN—Hestbæk Consult, founded 10 years ago by entrepreneur and former investment banker Dan Hestbæk, has been renamed Lift Relations. The firm uses technology to enable marketers and communications companies to reduce risk, improve productivity and identify growth opportunities in their business relationships.

LONDON—Duncan Cargill has been appointed as creative director at consumer agency Citizen. Previously creative director at Cheil, Fallon, and the Hospital Club, Cargill has more than 20 years of creative experience, including the Nokia Lumia launches with Deadmau5 in London and New York and the development of the Becks art platform. Other previous clients include Selfridges, ASDA, Channel 4, Guinness and Krug.

LONDON—Ann Longley has joined Eulogy! to head the independent agency's digital strategy, and drive growth across its digital content and planning offer. Longley joins from Hays plc, where she was group head of social media, following five years at media agency MEC UK where she created the social media practice.

BRUSSELS—Cambre Associates has hired public affairs professionals Helen Oberg as leader of the healthcare team and Blanche Lermite, who has expertise in the chemical and environmental arena. Oberg was most recently a consultant with Burson-Marsteller, where she spent seven years. Lermite was external affairs manager for A.I.S.E. (the International Association for Soaps, Detergents and Maintenance Products).

FARNHAM, SURREY—The Worshipful Company of Marketors has engaged The Whiteoaks Consultancy to deliver PR services. The 12-month programme will focus on positioning The Marketors and senior figures within the company as thought leaders within the marketing sector, as well as promoting a number of major events.

LONDON—Leading e-sports platform Gfinity has appointed sports marketing agency Pitch International and Threepipe, which will provide business-to-business PR support focused on driving brand and industry awareness in key trade and national business media.

 

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