EMEA News In Brief (June 30, 2014)
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

EMEA News In Brief (June 30, 2014)

New business success for MWW, Keene, Kazoo; new people in new roles at Hill+Knowlton, Maynard Malone.

Holmes Report

LONDON—Mobile advertising platform Opera Mediaworks has appointed MWW to handle its trade, corporate and thought leadership communications in the United Kingdom. The campaign will see MWW launch a significant PR push for Opera Mediaworks as it attempts to consolidate its global leadership position following a spate of acquisitions in the UK and worldwide. 

LONDON—Global risk management and security solution provider Edinburgh International has awarded a PR contract to Keene Communications. The new brief tasks the agency with raising the company’s online and media profile and helping it to engage with a wider range of stakeholders.

LONDON—Hill+Knowlton Strategies has strengthened its financial and professional services team with the hire of Verity Dephoff as an associate director. She joins from firstlight PR where she was an associate director and will provide counsel to clients including Aon and GE Capital.

LONDON—Golf retail specialist OnlineGolf.co.uk has appointed Kazoo to carry out a PR campaign incorporating a media event, feature generation and product placement for their range of golfing clothes and equipment. Kazoo’s “Face of the Fairway” campaign will include a media golfing day hosted by Tony Jacklin, and will continue to build brand awareness through ongoing product placement and awards opportunities.

LONDON—Digital agency Maynard Malone has named Dominic Moore as head of client services; Gavin Mackie, head of strategy; and Anwar Ishak, head of technology. Moore joins from CMW to oversee accounts including Ben & Jerry's, PizzaExpress, Tate & Lyle Sugars, and Organix. Mackie joins from Rapp, with experience in branding and digital for clients such as Bacardi and Lucozade; Ishak, who will oversee technology elements of campaigns, was with Steel London as technical director.

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