EMEA News In Brief (October 8, 2012)
Charting the future of public relations
Holmes Report
News and insights from the global PR industry

EMEA News In Brief (October 8, 2012)

New business at College Hill, Ruder Finn, Movement; new people at Osram, AD Communications; new offering at fischerAppelt; new agency in Sheffield.

Holmes Report

LONDON—College Hill’s life sciences team is advising Clinigen Group, a global speciality pharmaceuticals and pharmaceutical services business, on its admission to AIM. The team is working alongside Numis Securities, which is acting as advisor and broker. In addition, the firn’s consumer team is acting for AG Barr in a proposed £1.4 billion merger with Britvic.

HAMBURG—Leading German agency fischerAppelt has expanded its range of services with the launch of an agency specializing in live communication. fischerAppelt, live marketing launches with 20 employees at locations in Berlin, Hamburg and Cologne. Mathias Holst has been named director of the new unit, with Jennifer Bandholz leading the Berlin office.

SHEFFIELD—James Taylor, formerly head of public relations at FTSE 100 information services company Experian, has founded Roaring Mouse PR, a specialist technology PR agency. The firm will provide PR consultancy, content creation, communications and evaluation services. It has already been selected to work for Surface Generation, a carbon composite processing company. Taylor has previously represented BT, Gartner, Sun Microsystems, NTL and Openwave at technology PR agencies Bite Communications and Nelson Bostock Communications.

LONDON—Ruder Finn is collaborating with the three UK meningitis charities on the launch of a campaign using social media, digital assets and film to raise awareness among parents that children are not protected against all types of meningitis. Ruder Finn worked with Meningitis Research Foundation, Meningitis Trust and Meningitis UK to develop Meningitis: Keep Watching.

REGENSBURG—German lighting company Osram has named Philipp Grontzki as spokesperson for economic and financial issues. In the newly created position, he will report to the head media relations, Stefan Schmidt. Grontzki was previously worked as a financial journalist for Dow Jones and Bloomberg.

LONDON—Business-to-business marketing and communications agency AD Communications has added Melanie Defries to its team. Defries, a former journalist, joins the company from Haymarket Publishing, where she was senior reporter for industry magazine PrintWeek. Prior to working on PrintWeek, Melanie was senior reporter for childcare and early years education magazine Nursery World, which is also owned by Haymarket.

LONDON—International vehicle manufacturer SEAT has appointed London-based mobile marketing agency Movement to deliver a pan-European mobile campaign to support the launch of its new Leon model. Movement will define the mobile strategy for the Leon launch, design and build both mobile web and app experiences as well as creating an engaging mobile advertising campaign. 

View Style:

Load 3 More
comments powered by Disqus