Environics Launches Sustainability and Clean Energy Practice
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Environics Launches Sustainability and Clean Energy Practice

Canadian and U.S. public relations firm Environics Communications has launched a sustainability and clean energy practice. The new practice will be led by Frank Walter, who has joined the agency as a senior vice president in the Washington office.

Paul Holmes

WASHINGTON, D.C.—Canadian and U.S. public relations firm Environics Communications has launched a sustainability and clean energy practice. The new practice will be led by Frank Walter, who has joined the agency as a senior vice president in the Washington office and will provide support to clients who advocate behavioral changes that help the environment, market sustainable products or services, and provide alternative sources of clean energy for consumers and industry.

Environics launches the new practice with clients including CSA International, the Electric Drive Transportation Association, Sustainable Development Technology Canada, and World Wildlife Fund. Environics has also implemented communications programs promoting environmental initiatives for other agency clients including General Motors' Chevrolet Volt electric car, 3M Recycled Post-It Notes, and the organic toner and low-energy office document equipment from Xerox.

The firm aksi has experience working with companies, associations and nonprofits in such areas as recycled paper and packaging; forestry and wildlife preservation; wind energy, electric energy conservation, battery technology and alternative energy sources; sustainable city planning; standards development for hydrogen fuel cells; and development and demonstration-stage clean technology products.

Prior to joining Environics, Walter ran his own PR consultancy, Impala Communications. He also served as vice president of public relations at MCI, where he worked for nine years, and was director of PR and marketing at Reading Is Fundamental, the oldest and largest nonprofit children's literacy organization in the United States.

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