CHICAGO—Fleishman-Hillard has been named global public relations firm for Gay Games VII as part of a Chicago Gay Games gold sponsor-level agreement that provides pro-bono public relations and integrated marketing support from professionals across the company’s network of U.S. and international offices.
The media outreach, strategic counsel and marketing sponsorship activities for Gay Games 2006 are coordinated though the firm’s gay and lesbian communications group, FH Out Front.
“FH Out Front has proven to be an invaluable partner for the Chicago Gay Games because of its gay and lesbian communications expertise, as well as the global reach of the Fleishman-Hillard network,” says Kevin Boyer, board co-vice chair of the Gay Games Chicago. “FH Out Front’s commitment to diversity and to the LGBT community will help the Games ensure the highest level of success possible.”
Fleishman-Hillard has been supporting the Gay Games since 2004 as a pro-bono project of its Chicago office. The project has grown to encompass a staff of professionals from 18 FH offices in key U.S. and international markets.