Flores to Lead Edelman Texas
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Flores to Lead Edelman Texas

Edelman Public Relations Worldwide has named James Florez as senior vice president and general manager of its Texas practice. Flores will lead a team of more than 20 professionals in the firm’s Texas offices.

Paul Holmes

DALLAS, January 22—Edelman Public Relations Worldwide has named James Florez as senior vice president and general manager of its Texas practice. Flores will lead a team of more than 20 professionals in the firm’s Texas offices.
 
Prior to joining Edelman, Florez served as vice president of account services for M/C/C, a Dallas-based marketing communications firm where he acted as chief brand strategist and guided its transformation from a marketing communications agency to a strategic branding firm. He worked with clients including BellSouth, CapRock Communications and PrimeCo PCS.
 
“James brings some significant depth to Edelman Texas’ already strong brand marketing capabilities,” says Robert Kornecki, president of Edelman’s southern region. “His approach to using public relations as the foundation for brand stewardship falls directly in line with Edelman’s Brand CARE philosophy and is one that will help drive growth for our clients and for Edelman Texas.”
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