NASHVILLE, TN—John Seigenthaler, an award-winning network television journalist and former anchor of NBC Nightly News, has joined Seigenthaler Public Relations—a firm founded by his cousin, Elizabeth Seigenthaler Courtney, as partner and CEO of SPR New York. Prior to joining the company, Seigenthaler was anchor of the NBC Nightly News Weekend Edition from 1999 to 2007, as well as special correspondent for NBC News, an anchor on MSNBC, and substitute anchor for NBC Nightly News, MSNBC, Dateline NBC, TODAY, and Meet the Press.
Seigenthaler Public Relations was founded in 1972 by Courtney’s father, the late Tom Seigenthaler. Courtney’s sisters, president Amy Seigenthaler Pierce and chief marketing officer Katie Seigenthaler, also are partners in SPR.
Courtney says SPR New York, under Seigenthaler’s leadership, will provide the full spectrum of communications services to the firm’s diverse range of clients with a particular emphasis on strategic planning, crisis communications, media consulting, online marketing, and public policy. "At a time when our clients' businesses face increasing national and global opportunities and pressures, John's presence in
Seigenthaler began his television news career in 1980 as an anchor, reporter and producer for NBC affiliate WSMV-TV,