MUNICH—Former Weber Shandwick executive Janos Gönczöl, an American citizen, has been named to succeed Eberhard Posner as head of Siemens’ worldwide corporate communications on October 1. Posner will closely support his successor in the period up to the company’s annual shareholders’ meeting on January 26 next year, and will later be available to the top company management and the supervisory board chairman for special projects.
Under Gönczöl, Maria Lahaye-Geusen will continue to have responsibility for media relations and public relations, Stephan Feldhaus will continue to head employee communications and market communications, and Stephan Heimbach will remain responsible for corporate messages. Jack Bergen, former chief executive of GCI Group and president of the Council of Public Relations Firms, is the company’s senior vice president of corporate affairs and marketing.
Gönczöl, born in Hungary and a U.S. citizen, most recently took a short excursion into the private equity business. Before that, he was a member of the executive committee of Weber Shandwick, where he was responsible for its European practices. He worked with clients including BMW, Hewlett-Packard, Lufthansa and Cable & Wireless. Previously, he founded and built up his German-based MPC agency, which specialized in corporate, financial and political communications. The company was sold in 1999 to America’s BSMG Worldwide, which was subsequently taken over by Weber Shandwick.
Gönczöl has worked with Siemens on various communications projects since 1997.